Posted on June 12 2020
Throughout the 18th and 19th centuries, pomade was frequently used by the European aris...
Journal
Posted on February 28 2020
Since its beginnings, SJC has set themselves a list of core values, defining the philos...
Posted on February 10 2020
First mankind tamed dogs. And once he had tamed dogs, he gathered flocks of sheep, con...
Posted on January 20 2020
Read about the fascinating history of the colour black in men's fashion here.
Posted on August 29 2019
Read Part II here.
Confident that things would go to plan, the team were in high spiri...
Posted on August 27 2019
Read Part 1 here.
From the outset a number of obstacles emerged, whether it was findi...
Posted on August 16 2019
It was four winters ago, on a cold and rainy South London evening. A group of friends were gathered together to celebrate...
Posted on July 26 2019
After weeks of light rain and grey skies, the great British summer is finally beginnin...
Posted on June 26 2019
The notion of ‘style icons’ is not a new phenomenon. It is a term widely used to refer...
Posted on June 25 2019
For many, the button-up shirt is the foundation of any day-to-day ensemble. There are...
Posted on June 14 2019
SJC’s Summer ’19 is in full-swing and with each week bringing new garments that excit...
Posted on May 31 2019
An SJC Icon
Summer is here and the Deco Polo is back. Now in a lovely waffle-knit which...
Posted on May 21 2019
SJC is excited to announce the launch of new denim for Summer '19, in two new styles: t...
Posted on May 03 2019
What’s next for SJC?
It's been a busy 2019. SJC has come a long way since it began bac...
Posted on March 11 2019
The History Behind Our Brookland Jacket.
In the early days of the Twentieth Century, l...
Posted on February 25 2019
1. Please introduce yourself. How did SJC start? And what did you do before?
Be...
Posted on July 08 2018
The Blazer
In the world of menswear, the name ‘blazer’ is attached to two quite distin...
Posted on June 06 2018
A History of The Great White Shirt
One thing is true: whatever the state of his wardrob...
Posted on February 05 2018
Classic Cotton Workwear
From the plains of Arizona to the meatpacking factories of Chic...
Posted on February 05 2018
Using an Alterations Tailor to Get the Perfect Fit
It is the nature of ready-to-wear cl...